What influences the designs?
Who wears it?
What makes it so appealing?
Apart from the different designs, the fact that many urban clothing makes have managed to remain so niche is what makes them so appealing. This means that many companies who produce this type of clothing use a tight-knit (excuse the pun!) group of people who are very passionate about the brand. Many brands remain true to their identity, and continue to produce amazing clothing lines.
Some good urban clothing brands